Archives 2026

30 June 2026

June 2026. AI can tell your story. Is it telling the right one?

This month we explore how employer reputation is being shaped less by what organisations say, and more by how they are understood, interpreted and amplified by people, by platforms and increasingly by AI. As AI tools become a default starting point for candidate research, the question is no longer just how you present your employer brand, […]

29 May 2026

May 2026. The heat is on – Why reputation matters more than ever

The heatwave may have arrived in the UK this week, but it’s not just the temperature rising right now, expectations are too. From candidates and employees to customers and investors, people are paying closer attention to the experiences organisations create and the reputations they build. Reputation matters. And it’s not shaped by big statements alone, […]

27 April 2026

April 2026 – Buckle up – turbulence expected

Turbulence isn’t just something you experience at 30,000 feet, it’s the everyday reality of work right now. With acronyms like VUCA, BANI, TUNA and RUPT, it’s no surprise things can feel a little chaotic. The good news? You’re not stuck in the storm alone – The Reputation is here to help. In this issue, Simon […]

25 March 2026

March 2026 – Time for a fresh look at your Employer Reputation?

March always feels like a turning point full of new beginnings. The clocks jump forward, the evenings stretch a little longer and there’s that unmistakable sense that something new is just around the corner. With Easter on its way, it’s a season that invites fresh thinking. In this edition, we explore the influence of AI […]

01 February 2026

February 2026 – Insights you can’t miss

February is flying by, the evenings are getting lighter, and those extra few minutes of daylight are giving us plenty of reasons to smile! Just in time for the weekend, grab your favourite drink and dive into this edition of The Reputation. This month we’re exploring the use cases on how ERin can help to […]

01 January 2026

The Reputation – January 2026 – How are your resolutions going?

We’re almost at the end of the first month of 2026, so for those of you who have attempted ‘Dry January’, or ‘Veganuary’ – congratulations on making it this far! How are your other resolutions holding up? ‘Quitter Friday’ (the second Friday of the month) has long gone – so keep with it. According to […]

24 December 2025

2025 wrapped up

As the year winds down and the festive season arrives, we wanted to take a moment to say a heartfelt thank you for being part of our journey. Your support, trust, and collaboration have made 2025 a standout year for us. We’ve loved working with you and being part of your projects, it’s the kind of […]

28 November 2025

Reputation first: Your CEO’s favourite metric

Most people involved in talent strategy would agree that an EVP and Employer Brand are both important tools for attracting talent. But when it comes to what really matters to your CEO, it’s an organisation’s reputation that can impact performance. In this edition, we explore why Employer Reputation should be front and centre of your […]

16 November 2025

Trust: When actions meet words

In today’s competitive market, a company’s reputation isn’t built on perks or slogans, it’s built on trust. Employees, candidates and stakeholders notice quickly when words don’t match actions. People need to believe what organisations say, and more importantly, see it reflected in how they operate every day. Trust drives engagement, retention, and advocacy and, ultimately, […]

14 October 2025

Look after your reputation or someone else will

As an employer, there are so many factors that can either build your reputation, or ruin it. The best brands make you love them. They make you trust them. They share a purpose. They also stir an emotion in you. The challenge is to ensure that feeling is a positive one. In this month’s newsletter, […]