July 2026 – The stories you don’t write yourself
30 July 2026
Whether you’re making the most of the summer holidays or already looking forward to September and a return to routine, this time of year offers the perfect opportunity to pause, reflect and look ahead to the opportunities the rest of 2026 has to offer.
This month, authenticity is the thread running through every story. Simon Thomas explores why credibility is earned, not claimed, and why authentic experiences create more powerful content than polished corporate messaging. We also introduce our latest products, inspired by the common challenges we’re seeing through our work with clients, explore why investing in work experience is an investment in tomorrow’s workforce, and look at how authentic employee-generated content can become one of your most powerful tools. You’ll also find our round-up of the stories making the headlines, from how one poorly chosen phrase from a CEO became news for all the wrong reasons to what we can learn from the humble blackcurrant.
