When Reputation meets Purpose

29 February 2024

With the second month almost over, how’s 2024 working out for you? Clear on your purpose? Is it aligned with the brand you own, work for, or regularly purchase?

February’s edition of the The Reputation, looks into Purpose and Values. Some organisations are encouraging employees to find their purpose. And the signs are, by doing so there’s an increased level of employee engagement. Equally, when it comes to values – there’s an expectation from employees that leaders comment on macro issues. By doing so there’s an increased feeling of inclusion. But is there a communications strategy in place to guide a leader when faced with needing to communicate to colleagues?

Enjoy the read